What is a directory website? A directory website is a website or page on a website that will host company... View Article
Stay up-to-date in the rapidly evolving language of Digital Marketing & Martech, with our glossary of terminology, concepts and topics.
What is a news feed? An online newsfeed is a list where news is provided on a regular basis to... View Article
What is a Newsletter? A Newsletter is either a printed or electronic report containing the latest activities or news within... View Article
Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website... View Article
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility... View Article
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or... View Article